Read-only advertising APIs
Advertising API Integration
& Predictive Analytics
Iumob integrates advertising APIs in read-only mode to analyze, normalize, and optimize performance data using predictive models and data-driven technologies.
API Layer
Meta Marketing API
READ ONLY
TikTok Business API
READ ONLY
Google Ads API
COMING SOON
No mutate operations: Iumob does not create, modify, or delete campaigns, ads, budgets, targeting, or advertising assets through APIs.
Technology at the Service of Digital Optimization
Iumob uses aggregated data and performance metrics to power reporting systems, predictive models, and decision-making processes focused on user acquisition efficiency, monetization, and sustainable growth of digital products.
Integrated Advertising Ecosystems
ADV Platforms
Google Ads, Meta Ads
e TikTok Ads.
Read-only API
Reading metrics, reports,
and aggregated data
Data Intelligence
Data normalization and
predictive modeling.
Optimization
CRO, LTV forecasting,
journey, and retention.
Integrations allow centralizing performance data from advertising platforms while maintaining a secure, compliant, read-only approach.
Primary Use Cases
Data is used to understand acquisition quality and improve the user experience throughout the entire lifecycle.
CRO
Funnel, conversion rate, and performance signal analysis to improve registrations, activations, and conversions.
LTV Forecating
Estimating the expected value of users by connecting acquisition, engagement, retention, and monetization.
Customer Journey
Reconstructing user funnels through campaigns, channels, content, and post-acquisition behaviors.
Churn & Retention
Identifying churn risk signals and supporting more effective retention strategies.
Policy-first approach
Iumob accesses data according to principles of minimization, relevance, and necessity. Advertising APIs are used exclusively for read-only, reporting, internal analysis, and performance optimization purposes.